How We Turned Gina Clementi Into a Must-Follow Voice in Her Industry
Gina Clementi: CMO, Creative Director, Master of Marketing
Our Mission: Build a visible, respected personal brand on LinkedIn that attracts opportunities without eating into client time.
Gina Clementi is the founder of Goodstory and an award-winning marketing officer for some of the world’s biggest brands.
When we started working together, Gina already had industry credibility. She didn’t have industry visibility.
Her posts reached a small audience, even though her ideas deserved a big one. She wanted to:
Expand her reach beyond her immediate network.
Influence industry conversations at scale.
Turn visibility into new opportunities.
The Approach
I designed a personal brand acceleration plan that did three things:
Found her angles: We pulled compelling stories, insights, and commentary from her real client work.
Engineered virality: We structured posts for scanning, hooked with curiosity, and tied to trending conversations.
Trained for conversion: We built her engagement habits so high impressions turned into high-value connections.
The Results
2,866,974 impressions and 1,569,259 members reached over the engagement (and counting).
And this was more than just attention. We got Gina:
5,000+ new followers in months.
Increased inbound leads and speaking invites.
Consistent engagement from industry leaders and decision-makers.
Why This Worked for Gina (and Works for CEOs Like You)
See the results:
I don’t “do social media.” I build visibility systems that make your expertise impossible to ignore.
You get:
Strategy to know what to say.
Structure to make sure people listen.
Support to turn reach into relationships.
If you’re a CEO who wants the market to know your name, the fastest way is to have someone who can translate your expertise into influence. That’s what I do.
Gina’s Substack| Gina’s LinkedIn| Gina’s Website
Copywriting Deliverables for Gina:
Branding and messaging foundations: personal brand
Social media content strategy
Substack planning and copy
Substack launch strategy, execution and outreach
PR and podcast toolkit
Blog writing and SEO-optimization
Custom GPT creation
